As a Professional Web Designer, How Do You Explain SEO?

Web designers who are contracted by clients wanting new websites to publicly represent their brands are often faced with the potentially vexing task of explaining the relevance of web design and SEO-related terms to uninformed parties. Though many industries allow professionals to keep their usage of difficult industry-specific parlance between themselves and fellow workers, web design is one example of an industry where clients also have to grasp the relevance of certain technical terms.

This is because the client must consent to making choices about the website's core structure and conceptual direction that are directly impacted by web design culture's more complex facets. For example, it is important that the client is informed enough to be able to decide whether their site's SEO strategy should aim for long-form keywords that would attract much smaller consumer niches while resulting in more consistent conversion rates.

In another example, the client would have to understand the differences between web domains and web hosts and how each is respectively important to the success of a website's direction in order to decide on both of these factors. It would be fairly easy for most clients to understand that their website's domain can be seen as a composite of a residence's address and a marker formally signifying that a piece of digital space is a "plot of land" claimed by the website as its property. The reason for this would be that anyone who has browsed the Internet will have seen the URLs that directly represent websites in terms of their domains.

However, these clients are less likely to understand right off the bat that web hosts should also be considered carefully because they are the real-world machines that websites are stored within and accessed from. There can be vast differences in quality between any two given servers, and where a server is physically located is also important for issues like connection speed. When explaining what web hosts are, the web designer can take their cue from the aforementioned real estate analogy and liken them to the stretches of ground upon which buildings are constructed. For more information click here https://www.reddit.com/r/webdesign/comments/piwdpz/howdoyouexplainwhatwebhostingistoa/.