Formally, the Sparx Studios technical team consists of designers, developers, programmers, coders, and marketers. Informally, this collective group is comprised of tech-savvy pundits, geniuses, hotshots, techies, and whizzes. Each one is cross-trained in a variety of web development expertise, but each one also boasts one or two mastered professional specialties. Their creative process delves deep into the specifications, expectations, and business dreams of their client, while implementing organization and innovation. Sparx Studios is used to facing challenges in their web design and development projects, but “never give up” is their unofficial motto. The techie team plans for difficulties, then implements reparative strategies.