M16 Marketing designs responsive websites that follow Google’s best practices for serving the same HTML irregardless of the user's device. After considering their client's industry and the target audience they hope to attract, the web design firm does a competitive analysis and then they define the information architecture and UX design. Next, the web design firm develops an easy-to-navigate website offering visitors an optimal experience. M16 Marketing then integrates analytics and performs tests to ensure the site is responsive and loads quickly. Finally, they create engaging SEO-optimized content that offers real value to visitors and deploy the website. An Atlanta-based firm, M16 Marketing offers PPC management and social media marketing as well.