Concrete - #7 of Leading Naming Firms

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Concrete

Creative agency Concrete is based in Toronto and works with companies on all aspects of branding, including strategy, stories, design, digital, packaging, video and environments. Concrete is unique in that they don't easily separate creativity from strategy - while they're able to talk specifically about strategy when needed, they feel that the creative aspect of their job is part of every step of the process. They team at Concrete is both strategic and artistic. They've worked with the Canadian Red Cross on stewardship of their global symbol; MEC to make their brand more accessible to a larger audience; Willibald Farm Distillers to establish this first-generation distillery; and Red Earth to re-think the Australian brand for a Chinese market. More of their clients include McDonald's, Moroccan Oil, Joe Fresh, Bite and Loblaws. Visit their website to see samples of their work and to discuss a project you may need help with.