Customization plays a big part in the success of a brand website, because some customers can tell if one website is similar to another. It leads to a boring feeling in their minds, prompting those customers to seek their shopping opportunities elsewhere. Understanding the struggle that faces real-world businesses nowadays, Cadre implements unique, custom-made graphic designs, as well as custom-tailored, informative content, to make one business website idiosyncratic in comparison to others. This uniqueness helps on immense levels when the search engines get involved, as different websites are ranked higher when their content is original. For many, Cadre equals success.