Ride for the Brand is a website design firm from Fort Worth, Texas that focuses on content management, flash-media integration and e-commerce solutions. Ride for the Brand makes use of Wordpress and PHP for its web content since these tools are heavily back-ended and allow clients to make periodic changes or updates to suit a changing business environment. Joomla and open-source CML further helps the client to make changes or updates to Ride for the Brand's websites. Because web banners and graphics frequently make use of flash media, Ride for the Brand loads many of its websites with Flash Media and Javascript applications. These are intended to work on a range of devices to ensure clients attract new clients with high-functioning web content and retain old clients. Magento open-source e-commerce solutions are integrated into website designs so that clients can track their own sales and make adjustments using CMS.