Forthea is a full-service website design firm and digital agency. Forthea's ethos is all about working with clients to create customized websites, display media, and social media marketing campaigns to best serve evolving digital needs. To that end, Forthea also provides clients with analytics so that they know the precise impact that particular marketing strategies are having on the company's bottom line. Forthea takes the view that interactive marketing is severely hobbled without the ability to track all of the changes that you're making and all of the subsequent movements of customers. One of the things that can really have an impact in this area is search engine optimization. The SEO efforts at Forthea are geared around creating more organic traffic, creating more leads for businesses, and ultimately moving those leads along the sale's funnel at a quicker pace. Forthea's SEM and social media marketing help create leads as well.