The percentage of items purchased online has grown considerably over the last decade or so. If you want to be relevant as a retailer of goods or services, you must put a strategy in place to attract online shoppers. This begins with designing a website that is second to none. Your website must do more than provide basic information. It must help potential customers connect to who you are and what you can offer them. It must also give a good first impression of the high standards your company represents. Cofa Media is a website design firm that helps companies like yours develop digital marketing platforms that are robust and effective. People should be able to easily navigate your website to gather basic facts about your company. Your website should also contain a variety of features that allows visitors to interact with you and your team, and that establishes the beginnings of a relationship with the people who visit it.