Gravitate Design represents a part of the web design world that counts a focus on medical sites and medical interfaces as one of its specialties. Medical sites face a different set of problems than many other types of websites - with the high importance and value placed on the information being relayed to the site viewer, medical websites must provide straightforward information and a very clear user interface. Gravitate Design's team is one that has consistently focused on these features since the start of the company. With its focus on UX, or user experience, comes the recognizing of the unusual importance of their medical sites, and Gravitate Design focuses its responsive design and clear, focused presentation on improving the user experience as much as possible. Gravitate Design views websites as the workhorses of any given company, a feature especially true for medical practice websites, and works with their clients and designs accordingly.