When it comes to selling a product, one of the most overlooked parts of the product is the packaging. While it may seem like a small issue, the packaging is actually very important as it will help to give a first impression to the buyer and will give a boost to your brand. Those that are looking to improve their packaging should consider hiring a packaging design firm. Character is one of the top packaging design firms today. The company, which is based out of San Francisco, has the experience necessary to develop a quality packaging solution for your, regardless of the product. They have a team of designer and graphic designers, which will help you to develop a packaging idea and then turn the idea into reality while staying within your budget. For more early-stage idea, they can also help with full brand development, marketing strategy, and even public relations.