Ironpaper is a agency in New York City that provides comprehensive services for digital marketing and development. They follow a strategy designed to attract strangers to their clients' websites, convert those visitors into leads, turn them into customers and finally make them enthusiastic enough to go out and advocate for the brand on their own. Ironpaper attracts visitors to a website by using blogs, social media, advertising and keywords. Calls to action, propositions and other techniques turn the visitors into leads and smooth communication coverts them into customers. Ironpaper shows the businesses they represent how to turn mere customers into advertisers in their own right. Ironpaper has worked with organizations like the Dance Theater of Harlem and a campaign to save Ellis Island as well as many other diverse groups. They are passionate about using the power of the Internet to enhance the web effectiveness of their clients.