Big Drop Inc combines traditional marketing with innovative techniques that ultimately yield results for clients. RSS feeds and e-mail marketing are considered to be classic methods of reaching out to potential customers. This NYC-based firm also likes to exploit the openings that are available on social networks and social media channels like Twitter, Facebook, Instagram and Youtube. Free accounts are set up on such websites, and then weekly postings are uploaded on behalf of clients that are managed by Big Drop Inc. Websites that are linked to external social networks are actually rewarded by Google, Bing and other search engines. The ultimate goal of SEO by this company is to convert traffic from social networks into external websites of clients. The conversion process is carefully monitored via analytic reports that are generated on Web servers and hosts running on Linux and Apache. Graphs and charts are easily exported from the Web hosts to simple formats that clients can read.