The SEO firm Straight North has made some promising strides when it comes to what they have on offer for their customers. They have zeroed in on helping them get the very best search engine optimization experience that they possibly can. This means keeping up with what is going on in terms of how the algorithms and more of the search engines are changing. They stay on top of these things at Straight North so that you don't have to. Part of what you are paying them for is to keep up with the goings on in the world of search engine optimization. Straight North has learned that the best way to keep their customers happy is to always explain along the way what they are doing and how it benefits the customer. Things have been going great with that, and you can expect the same level of service when you deal with them as well.