Interactive Strategies is a digital agency that is based in Washington District of Columbia. This company specializes in market research that includes focus groups, online surveys, client interviews, analytic review and content auditing. Additionally, keyword research is also done for search engine optimization purposes after sites are launched successfully. The planning stages of web design by Interactive Strategies include mapping, wireframing, technical specification definitions and creation of schedules and deadlines. The content component of web design focuses on brand messaging, copywriting and multimedia production workshops. Rich content needs to be embedded into a site that has multiple dimensions for the dynamic world wide web. During the later stages of the web design process, Interactive Strategies applies infographics and illustrations that introduce visitors to specific concepts and messages. This agency utilizes technology like Drupal, Sitecore and WordPress. Such open source programs provide content management systems that are ideal for personal and corporate sites.