Rock Creek Publishing Group is a large company that owns and operates the smaller web design firm CHIEF. Both companies are based in Washington, DC. CHIEF is an integrated experience that creates new possibilities for both the public and private sector. While Rock Creek is a large company, CHIEF is a minority and woman-owned small business. Even though they are small, they work with mainly large companies, in addition to government organizations and non-profit groups. CHIEF aims to create transformative experiences that have the ability to drive global sales, research, and technology. CHIEF has more than 25 years of experience producing high-impact technology and branding communications. The three main focuses of CHIEF's business strategy are strategy workshops, market research and analytics, and long-term vision. The Washington Business Journal has named CHIEF the top creative firm in the United States several times in the past ten years.